Recommended worldwide.

Eyelash Serum &
Eyebrow Serum

lazru

67 natural ingredients. Dermatologically tested. Growth – without hormones.

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Logos

Serum for eyelash growth & eyebrow growth

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Developed to strengthen weak, sparse and brittle lashes and brows and support their growth – with Procapil™ & AnaGain™, formulated using fermented and liposomal technology, dermatologically rated “very good”.

Developed with a focus on effectiveness and tolerability.

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LADUTI hair serum before and after picture - long-term result
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Dermatologically tested

Dermatologically rated „very good“, without hormones and without prostaglandins – formulated with 67 natural ingredients, suitable for women and men.

Lazru
Lazru

Buy Lazru.

Application – simple & effective

Developed to fit effortlessly into your daily routine. Three steps are enough to unlock the potential of Lazru.

  1. 1

    Shake well before use and apply to dry lashes or brows.

  2. 2

    Apply a small amount carefully and evenly along the lash line or directly to the brows.

  3. 3

    Use consistently once or twice daily – ideally morning and evening for at least 2 months.

For external use only. Avoid direct contact with the eyes.

For those who do not just want to visually conceal their eyelashes and eyebrows, but truly want to support their growth.

Voices about Lazru

Valeria Ammirato

“I was, like everyone else, a bit skeptical about the effectiveness. I’m glad I discovered this serum. Thank you!”

— Valeria Ammirato, IFBB Pro World Champion

NESHIO Magazine

“A highly effective serum for eyelash and eyebrow growth. Lazru is a favorite among our artists.”

— NESHIO, magazine

Ebru Mercanoglu

“The results are truly impressive! Lazru is the only lash and brow serum I recommend to my clients.”

— Ebru M., celebrity stylist ARBUTI Salon

BUNTE Magazine

“The experiences with the eye and lash serum are positive.”

— WELT, magazine

Lazru

Dermatologically tested under specialist supervision in Germany and rated “very good”.

Dr. med. Gerrit Schlippe Specialist in dermatology and venereology
Dr. med. Werner Voss Specialist in dermatology, venereology, allergology, phlebology and environmental medicine

Popular with stars, celebrated in the media

Trust that gets around.

Recommended by artists, magazines and users as an effective solution for eyelash and eyebrow growth.

Ranked #1 again in 2026 at the ARBUTI celebrity salon in the eyelash and eyebrow serum test.

Ranked #1 again in 2026

Awarded in the ARBUTI salon test for eyelash and eyebrow serums

Lazru eyelash serum
test winner

At the ARBUTI salon, which has already attracted the attention of stars like Rihanna, Lazru once again ranked #1 in 2026 in the eyelash and eyebrow serum test.

Clinically tested active ingredients – for longer, fuller eyelashes and fuller eyebrows*

Procapil™

Procapil™ combines apigenin, oleanolic acid and biotinoyl tripeptide-1. As a key active ingredient in the Lazru formula, Procapil™ helps support growth directly at the root of eyelashes and eyebrows.

  • Supports the base of eyelashes and eyebrows
  • Can help support the growth phase in a targeted way
AnaGain™

AnaGain™ is based on pea sprout extract and complements the formula as a patented active ingredient in the field of hair growth. In Lazru, AnaGain™ is used to specifically support weak eyelashes and thin eyebrows.

  • Supports stronger eyelashes and fuller eyebrows
  • Complements Procapil™ in the 2-in-1 formula
Dermatologically tested in Germany

The formulation has been dermatologically tested in Germany and received the top rating “very good”. Free from hormones and prostaglandins – suitable for women and men.

  • Very good tolerability in testing
  • Developed for the delicate eye area

* Individual results may vary.

LAZRU

Supports the hair roots where eyelash and eyebrow growth begins.

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Next-level hair growth technology

Precisely formulated to deliver active ingredients where eyelash and eyebrow growth naturally begins.

  • Fermented active ingredients

    Smaller molecules for potentially higher bioavailability.

  • Liposomal technology

    Delivers active ingredients directly to the hair root – where growth matters most.

  • Targeted activation

    Specifically supports the base of eyelashes and eyebrows – more advanced than conventional serums.

Boost your lash & brow growth now – with Lazru

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Frequently Asked Questions about Lazru – Eyelash & Eyebrow Serum

The questions that really matter before buying: Does it work, how long does it take, how well is it tolerated – and what makes Lazru stand out?

Does Lazru really work – or is it just another serum?

Lazru was developed for people who don’t just want to conceal short, weak or sparse eyelashes and eyebrows, but actively support their growth. With Procapil™ and AnaGain™, the formula works directly at the root and is clearly focused on eyelash and eyebrow growth.

When will I see the first results – and what is realistic?

Eyelashes and eyebrows grow in cycles. Initial changes are usually not visible after just a few days, but after several weeks. More noticeable and lasting results can typically be seen after 2-4 months consistent application.

Is Lazru suitable for the sensitive eye area?

Lazru has been dermatologically tested in Germany and labelled with "very good“ rated. As with any product used near the eyes, individual reactions can never be completely ruled out. That’s why careful and precise application is important.

Is Lazru really free from hormones and prostaglandins?

Yes. Lazru is free from hormones and prostaglandins. In addition, the formulation is free from formaldehyde, phthalates, sulphates, parabens, silicones and mineral oils.

What makes Lazru different from many other eyelash serums?

Lazru is a 2-in-1 solution for eyelashes and eyebrows and does not aim for a purely cosmetic effect, but for targeted support of growth at the root.

  • 2-in-1 for eyelashes and eyebrows
  • Procapil™ and AnaGain™ as the active ingredient base
  • hormone- and prostaglandin-free
  • dermatologically tested
  • fermentation and liposomal technology
How do I use Lazru correctly to achieve the best possible results?

Shake well before use. Apply a small amount carefully and evenly to clean, dry eyelashes or eyebrows. Lazru can be used once or twice daily, ideally in the morning and evening. It can also be applied to tinted eyelashes and eyebrows.

How long does one pack last – and do I need to use Lazru continuously?

One pack is sufficient on average for about two months. The most important thing to start with is a consistent first application phase. As soon as you have achieved your desired result, you can continue, reduce or stop the application.

I’ve already tried other serums – why should Lazru be different?

Anyone who has already tried other serums usually looks more closely: tolerability, ingredients, duration of use, and whether a product truly addresses both eyelashes and eyebrows at the same time. This is exactly where Lazru stands out – with a clear 2-in-1 formula, a targeted growth approach, and an application that fits effortlessly into everyday life.

This information does not replace medical advice. If you have known eye conditions, a very sensitive eye area or are pregnant, we recommend consulting a doctor.

Show ingredients

Procapil™ (Apigenin, oleanolic acid, biotinoyl tripeptide-1), AnaGain™ (Pisum sativum extract), caffeine, ginseng, nettle, aloe vera, biotin, niacinamide, hyaluronic acid, hydrolyzed keratin, hydrolyzed collagen, as well as high-quality oils such as black seed, peppermint, pine nut, tea tree and rosemary.

Show complete INCI list

Aqua, Polysorbate 80, Caffeine, Urtica Dioica Extract, Dianthus Caryophyllus Flower Extract, Panax Ginseng Root Extract, Piper Longum Fruit Extract, Propolis Extract, Paullinia Cupana Fruit Extract, Centella Asiatica Leaf Extract, Equisetum Arvense Leaf Extract, Glycyrrhiza Glabra Root Extract, Juglans Regia Shell Extract, Alchemilla Vulgaris Leaf Extract, Citrus Limon Peel Extract, Zingiber Officinale Root Extract, Serenoa Serrulata Fruit Extract, Aesculus Hippocastanum Leaf Extract, Aloe Barbadensis Leaf Extract, Thymus Vulgaris Leaf Extract, Cocos Nucifera Oil, Sodium PCA, Sodium Lactate, Arginine, Aspartic Acid, Glycine, Alanine, Serine, Valine, Proline, Threonine, Isoleucine, Histidine, Phenylalanine, Butylene Glycol, PPG-26-Buteth-26, PEG-40 Hydrogenated Castor Oil, Apigenin, Oleanolic Acid, Biotinoyl Tripeptide-1, Alcohol Denat., Panthenyl Ethyl Ether, Inositol, Milk Protein, Lactose, Acetylcysteine, Acetyl Methionine, Sodium Citrate, Citric Acid, Mineral Salts, Aqua (and) Glycerin (and) Pisum Sativum (Pea) Extract, Lavandula Angustifolia Flower Oil, Cannabis Sativa Seed Oil, Sophora Japonica Root Extract, Biotin, Hydrolyzed Collagen, Salicylic Acid, Calcium Carbonate, Nigella Sativa Seed Oil, Mentha Piperita Oil, Pinus Pinea Kernel Oil, Melaleuca Alternifolia Leaf Oil, Zingiber Officinale Root Oil, Rosmarinus Officinalis Leaf Oil, Allium Sativum Bulb Oil, Thymus Vulgaris Leaf Oil, Juniper Wood Oil, Phenoxyethanol, Ethylhexylglycerin, Tocopheryl Acetate, Hyaluronic Acid, Hydrolyzed Keratin, Thiamine HCl, Calcium Pantothenate, Pyridoxine, Niacinamide.

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